Order Details
| Order Type | Suo Motu |
|---|---|
| Order Date | 28 Nov 2025 |
| Developer/Promoter | M/s Aduri Infra Pvt. Ltd. (Rep. by Aduri Ramanjaneyulu, Managing Director, Plot No. 14, 3rd floor, Phase-V, KPHB colony, Kukatpally, Medchal District, Telangana - 500072 ) |
| Project Name | Adhuri |
| PDF Document | Download PDF BU_091225182928543.pdf |
Full Order Text
BE0FORE TELANGANA REAL ESTATE REGULATORY AUTHORITY
[Under the Real Estate (Regulation and Development) Act, 2016]
SUO MOTU CASE NO. D6/274/2025
Date: 28th November 2025
Quorum:
Dr. N. Satyanarayana, IAS (Retd.), Hon’ble Chairperson
Sri K. Srinivasa Rao, Hon’ble Member
Sri Laxmi Narayana Jannu, Hon’ble Member
M/s Aduri Infra Pvt. Ltd.
(Rep. by Aduri Ramanjaneyulu, Managing Director,
Plot No. 14, 3rd floor, Phase-V, KPHB colony,
Kukatpally, Medchal District, Telangana - 500072 )
… Respondent
The present Suo motu proceedings have been initiated by the Telangana Real Estate
Regulatory Authority (hereinafter referred to as “the Authority”), in exercise of powers conferred
under Section 35(1) of the Real Estate (Regulation and Development) Act, 2016 (hereinafter
“RE(R&D) Act, 2016”) after information and material placed before this Authority indicated that
M/s Aduri Groups (Aduri Infra Private Limited) had engaged in advertising and marketing of
several real estate undertakings across various locations (Bengaluru, Mumbai, Warangal,
Vijayawada Highways and Hyderabad) on its official platform www.adurigroup.com without
registration of certain projects with this Authority.
2.
On Scrutiny of the contents of the information and material placed before this Authority,
and also as per the information available on the website of this TG RERA, it has come to light
that M/s Aduri Infra Pvt. Ltd., represented by its Chairman and MD, Sri. Aduri Ramakrishana
had engaged in advertising, marketing, selling, and inviting prospective buyers to purchase flats
in the following projects through their official website.
i.
ii.
iii.
iv.
v.
vi.
vii.
viii.
ix.
Aduri's Dream Valley 2-Shadnagar
Aduri's Dream Valley 3-Shadnagar
Aduri's Dynamic County, Phase - I
Aduri's Dynamic County, Phase-II
Aduri's Abharana Enclave-Yadadri Bhongiri
Aduri's RK-Enclave-Ghatkesar
Aduri's Rayan Enclave-Bibinagar.
Aduri's Paradise-2
Aduri's Medha Country - Koheda and Shadnagar.
3.
This Authority, in exercising of powers conferred under Section 35(1) of the RE(R&D)
Act, 2016, issued Show Cause Notice No.274/2025 dated 20.02.2025 to Respondent, directing
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In response to the Show Cause Notice, the Respondent, M/s Aduri Infra Pvt. Ltd.,
submitted that all its projects have been duly registered with the Telangana Real Estate
Regulatory Authority (TG-RERA) and that all necessary approvals and permissions have been
obtained in compliance with the provisions of the RE(R&D) Act, 2016. It was also submitted
that there has been no violation of Sections 3 and 4 of the RE(R&D) Act, 2016, on their part. The
Respondent further submitted that to substantiate compliance, they have enclosed projectspecific details of approvals granted by the respective authorities, along with supporting
documents such as project-wise TLP approvals and project layout copies. The Respondent also
sought an additional period of two weeks to submit the quarterly compliance report as mandated
under the RE(R&D) Act, 2016. The Respondent submitted the project-wise details as detailed
below:
Sl.No.
i.
Project Name
Adhuri's Dream Valley 2,
Shadnagar
Adhuri's Dream Valley 3,
Shadnagar
Aduri's Dynamic County Phase-I
Reply submitted
Farm Land Projects and don't fall under the purview
of the RE(R&D) Act, 2016.
Farm Land Projects and don't fall under the purview
of the RE(R&D) Act, 2016.
Aduri's Dynamic County Phase- I - DTCP approval
No. TLP No.91/2022/H. The applicant's names are
Sarvesh Somani and Monica Saomani. They
discontinued all marketing operations related to the
said project, and compliance-related matters are
managed by the applicant/developer.
iv.
Aduri's Dynamic County Phase- I
and II, Chinnakandurkur GP,
Yadadri
Aduri's Dynamic County Phase- II - DTCP vide TLP
No.99/2022/H. Name of the applicant: Sri. Srinivas
Estates. They replied that they had discontinued all
marketing operations related to the said project.
v.
Aduri's Abharana Saduvelle
Yadadri Bhongiri
RERA project Reg. No. P02000007799. Name of the
applicant: Hari Infra Project. They replied that they
had discontinued all marketing operations related to
the project.
vi.
Aduri's RK Enclave, Ghatkesar
RERA Reg No.P02200004192 Name of the
applicant:K.Ramesh and K.Krupakar Reddy. They
ii.
iii.
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vii.
Aduri's Rayan Enclave, Bibinagar,
Yadadri
viii.
Aduri's Paradise-2
ix.
Aduri's Medha County, Koheda and
Shadnagar.
replied that they had discontinued all marketing
operations related to the said project
HMDA
project
approval
No.
vide
LPNo.000177/LO/Plg/HMDA/2021. Name of the
applicant : Bokka Jaipal Reddy & others. They replied
that they had discontinued all marketing operations
related to the said project.
RERA Reg No.P02400008200 Name of the applicant:
Haritha Bhoomi Developers.
They replied that they had discontinued all marketing
operations related to the said project
HMDA
project
approval
No.
vide
LPNo.000177/LO/Plg/HMDA/2021. Name of the
applicant: Arpan Realtors and Developers. They
replied that they had discontinued all marketing
operations related to the said project
Upon consideration of the reply submitted by M/s Aduri Infra Pvt. Ltd., this Authority
has decided to hear the matter, and accordingly, a notice of hearing dated 15.04.2025 was issued,
directing the Authorised Signatory of M/s Aduri Infra Pvt. Ltd. to appear before this Authority
on 17.04.2025, along with all supporting documentary evidence. On 17.04.2025, Sri Krishna,
Advocate, appeared for M/s Aduri Infra Pvt. Ltd. and submitted that the Respondent is engaged
solely in marketing the projects of other developers and holds registration as a Real Estate Agent
under TG-RERA.
6.
Subsequently, on 22.04.2025, the Chairman of M/s Aduri Infra Pvt. Ltd. appeared and
submitted a written response stating that the company is registered as a Real Estate Agent bearing
Registration No. A02200001365, valid from 20.02.2021 to 22.02.2026, and also submitted that
all digital media advertisements relating to the identified projects had been withdrawn. The
Authority directed the Respondent to file an affidavit confirming withdrawal of all
advertisements and adjourned the matter to 02.05.2025. On 02.05.2025, counsel for the
Respondent appeared; however, no affidavit was submitted in respect of two farmland projects,
namely Aduri Dream Valley 2 and Aduri Dream Valley 3, nor was an affidavit filed confirming
cessation of all related advertisements. Upon request for additional time, the Authority adjourned
the matter to 12.05.2025 for further compliance.
7.
During the hearing on 12.05.2025, the counsel for M/s Aduri Infra Pvt. Ltd. appeared and
filed an affidavit on behalf of the Respondent, wherein it was submitted that Mr. Aduri
Ramanjaneyulu, Managing Director of the Company, is duly authorized to affirm and file the
affidavit. The Respondent submitted that the affidavit is filed in connection with the ongoing real
estate projects, namely Aduri’s Dream Valley 2 & 3. It was affirmed that the Company holds the
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The Respondent also submitted that its role in all future communications shall be solely
as a marketing agent, identified with its valid RERA Agent Registration Number, and that any
promotional references to agricultural land or clubhouse amenities have been withdrawn, as such
content was based solely on representations made by the promoter, and no independent marketing
or sale was conducted by the Company. The Respondent affirmed that these actions were
undertaken in good faith, with a commitment to transparency, accountability, and lawful conduct,
and submitted relevant documents related to Aduri’s Dream Valley 2 & 3 agricultural land sale
deeds.
Observations of the Authority:
9.
The Authority has considered the show cause notice, the reply filed on behalf of M/s
Aduri Infra Private Limited, the affidavit dated 12.05.2025, the sale deed dated 27.02.2024, the
photos and printouts of the Respondent’s website, submissions of the Respondent’s counsel and
such other material placed on record. The Respondent is admittedly registered with this Authority
as a real estate agent bearing Registration No. A02200001365 valid from 20.02.2021 to
22.02.2026. It is also the Respondent’s case that it has been engaged in marketing operations in
relation to a number of projects which are described on its website under the style and brand
“Aduri’s …”
10.
A scrutiny of the promotional material published and exhibited by the Respondent
unmistakably demonstrates that several projects are prominently and consistently presented
under the “Aduri’s …” brand. The manner in which such projects are portrayed on the
Respondent’s own digital platform cannot be characterised as an incidental reference but
represents a deliberate and sustained strategy to associate the projects with the Respondent’s
corporate identity. The branding is manifestly designed to create and perpetuate the impression
that the projects are conceived, developed or owned by the Respondent.
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The Respondent seeks to contend that two projects, namely “Aduri’s Dream Valley 2”
and “Aduri’s Dream Valley 3” at Shadnagar, are merely agricultural or farm land transactions
outside the purview of the Real Estate (Regulation and Development) Act. This contention is
wholly unsustainable in light of the material on record. The website pages produced by the
Respondent display plot-wise layout maps, an interactive booking tab for plots, statements of the
total number of plots and their status (available, allotted, mortgaged and reserved), and
descriptions of common amenities which include, inter alia, a club house and a swimming pool.
For Dream Valley 2 the records disclose 575 plots of which 249 are shown as allotted and 154
as available; for Dream Valley 3 the records disclose 518 plots with 91 allotted and 326 available.
Such features and conduct are quintessential indicia of a development of land into plotted layouts
with amenities and systematic allotment to multiple purchasers.
12.
Section 2(zn) of the RE(R&D) Act defines a “real estate project” to include the
development of land into plots for the purpose of selling such plots and expressly encompasses
the common areas, development works, improvements and structures thereon. Applying this
statutory definition to the facts at hand, it is evident that “Dream Valley–2” and “Dream Valley–
3” fall squarely within the ambit of a real estate project. The Respondent’s attempt to characterise
these undertakings as mere agricultural land transactions is wholly contradicted by its own
promotional material, the plot-wise layouts displayed on its website, and the allotment data
showing systematic sale of plots. The Respondent’s conduct, in projecting the projects as
agricultural land while simultaneously offering plotted layouts for sale, appears to be a deliberate
attempt to circumvent the mandatory registration requirement under Section 3 of the RE(R&D)
Act by disguising a plotted development as agricultural land.
13.
Furthermore, the sale deed dated 27.02.2024 placed on record establishes that M/s Aduri
Infra Private Limited is the landowner of an extent of 2.0900 acres forming part of these very
projects, which has been developed and offered as plotted layouts. Once the Respondent is the
landowner who is a person who develops land into a project for the purpose of selling, it clearly
answers the statutory description of “promoter” under Section 2(zk) of the RE(R&D) Act. The
Respondent’s plea that the advertisements and promotional features were introduced based on
representations of some third-party promoter is, therefore, not only implausible but stands
exposed as deceptive and legally untenable.
14.
By advertising, marketing, inviting bookings and effecting allotments of plots in Dream
Valley-2 and Dream Valley-3 in lieu of agricultural land, while simultaneously developing the
5 of 10
The Authority further observes that in relation to other projects which the Respondent
admits are not registered specifically, Aduri’s Dynamic County Phase–I, Aduri’s Dynamic
County Phase–II, Aduri’s Rayan Enclave and Aduri’s Medha County, the Respondent’s defence
consists of the bare contention that it confined itself to marketing activities and has now
discontinued marketing. Such an assertion does not exculpate the Respondent. Section 10(a) of
the RE(R&D) Act casts a continuing duty on registered real estate agents to refrain from
facilitating the sale or purchase of any plot, apartment or building in a project required to be
registered but which is not so registered. The statutory obligation is not evaded by a real estate
agent’s subsequent withdrawal of marketing activity. Earlier facilitation, advertising and
solicitation of bookings in an unregistered project constitute actionable contraventions for which
the real estate agent remains liable.
16.
More troubling is the fact that the projects in question were uniformly marketed under
the Respondent’s “Aduri’s …” label, thereby creating the misleading impression that the projects
belonged to or were promoted by M/s Aduri Infra Private Limited. Such re-branding and
misrepresentation offend the statutory duties of a real estate agent and amount to an unfair trade
practice. Section 10(c)(i)(B) and (C) of RE(R&D) Act proscribe wrongful statements and
6 of 10
With respect to projects which are indisputably registered under the RE(R&D)Act in the
names of other promoters namely Aduri Abharana Saduvelle (registered as P02000007799 in the
name of Hari Infra Projects), Aduri’s RK Enclave (registered as P02200004192 in the name of
K. Ramesh & K. Krupakar Reddy) and Aduri’s Paradise–2 (registered as P02400008200 in the
name of Haritha Bhoomi Developers) the Respondent has nevertheless held out and marketed
these projects under its own “Aduri’s …” banner. Such conduct obfuscates the true identity of
the promoter and registrant and deprives prospective purchasers of critical information that the
statute requires to be disclosed prominently, namely, the project registration number and the
Authority’s website address. The Respondent’s re-branding of third-party registered projects is
therefore a further instance of misrepresentation and amounts to conduct the RE(R&D)Act was
designed to prevent.
18.
The affidavit dated 12.05.2025 filed by the Respondent contains undertakings that the
offending advertisements have been withdrawn and that future communications would clearly
disclose the Respondent’s role as a marketing agent along with the correct registration particulars.
The Authority has, however, verified the Respondent’s website subsequent to the filing of that
affidavit and finds that the project listings and promotional content remain in place. This
persistence of the offending material despite a solemn undertaking given to this Authority
demonstrates non-compliance and a disregard of the Authority’s processes. Such conduct
undermines the confidence reposed by members of the public in the RERA regime and signals a
cavalier approach to statutory obligations.
19.
The scheme and legislative intent of the RE(R&D) Act mandates strict compliance by
both promoters and agents with registration and disclosure obligations so that purchasers may
make informed choices. Section 11(2) requires that any advertisement or prospectus issued by a
promoter must prominently display the Authority’s website and the project registration number.
A registered real estate agent is expected to advance the purposes of the RE(R&D) Act and
cannot, by subterfuge or re-branding, erode the safeguards the statute confers upon purchasers.
20.
For the reasons recorded above, the Authority finds that the Respondent has, by its actions
and omissions, committed material and persistent violations of the provisions of the RE(R&D)
Act. The Respondent’s conduct comprises:
7 of 10
Having regard to the material on record and the admitted conduct of the Respondent, the
Authority holds that the violations committed are grave, wilful and deliberately calculated to
circumvent the statutory framework. Such conduct attracts penal consequences under Sections
59 and 61 of the RE(R&D) Act.
22.
The Respondent is directed forthwith to cease and desist from advertising, marketing,
offering for sale, inviting bookings, facilitating allotments or undertaking any act of promotion
in respect of Dream Valley–2 and Dream Valley–3 and any other project which has not been duly
registered with this Authority. The Respondent is further directed to remove with immediate
effect from all online and offline platforms any promotional material that brands third-party
registered projects under the “Aduri’s …” label and to forthwith publish and display on its
website the correct registration particulars and the identity of the true promoters in respect of
each project for which it is engaged in marketing activities.
23.
The Authority places the Respondent on notice that any further instance of advertising or
promotion of unregistered projects, any recurrence of misrepresentation as to promoter identity,
any breach of the statutory disclosure requirements, or any continuance of the practice of rebranding projects under the Respondent’s label will be treated as contumacious conduct
warranting declaration of the Respondent as a defaulter under the RE(R&D) Act;
Directions of the Authority:
24.
In light of the foregoing observations and findings, and in exercise of the powers
conferred under Sections 35, 37 and 38 of the Real Estate (Regulation and Development) Act,
2016, this Authority hereby issues the following directions:
a) This Authority, upon a comprehensive appraisal of the record, is satisfied that the
Respondent has committed grave and deliberate violations of Sections 3, 4 and 10 of the
RE(R&D) Act in a total of nine (9) projects. The Respondent has engaged in the
development of land into plotted layouts and effected allotments without obtaining
mandatory registration in respect of two (2) projects; has facilitated the sale and
8 of 10
The Respondent is hereby informed that failure to comply with the directions issued
herein shall attract further penal consequences under Section 63 of the RE(R&D) Act, 2016.
Sd/Sri K. Srinivasa Rao,
Hon'ble Member,
TG RERA
Sd/Sri Laxminarayana Jannu,
Hon'ble Member,
TG RERA
Sd/Dr. N. Satyanarayana, IAS (Retd.),
Hon'ble Chairperson,
TG RERA
10 of 10
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